Our Platinum Blonde Shampoo™
WHAT IT DOES
Banishes brassiness, softens strands and adds shine in natural and color-treated blondes.
HOW IT WORKS
Violet-tinted, color-enhancing formula brings out the best in blonde, white and silver hair.
ADDED BONUS
Conditioning ingredients and extracts hydrate hair and intensify shine.
Wet hair. Lather and allow to remain on hair for 1-5 minutes. Rinse.